Wellness Programs’ Popularity Grows


It looks like wellness programs have arrived, according to DMAA, the disease management trade group.

A survey of 114 major health plans, employers, and companies that provide wellness and disease management services found that 84 percent of health plans and employers offer one or more wellness programs now and 91 percent will within the next year.

Results indicate that health plans and employers show a strong and growing interest in wellness programs and view participant satisfaction as an important measure of success.

The survey also found that

  • Member engagement, having a strong willingness to change behavior, and physician engagement are three of the strongest determinants of disease management program success.
  • Health plans and employers view participant satisfaction with wellness efforts as an important measure of success.
  • The top three diseases for disease management enrollment are chronic — diabetes, coronary artery disease, and asthma.
  • Health risk assessments are the most popular wellness initiatives among employers and service organizations.
  • Health plans most often favor cholesterol screening and counseling.

Career Opportunities

HAP, a subsidiary of Henry Ford Health System, is a nonprofit health plan providing coverage to individuals, companies and organizations. This executive develops strategies to meet membership and revenue targets through products, pricing, market segmentation and advertising.  Aligns business among Business Development, Commercial Sales, Medicare and Public Sector Programs and Product Development. Seeks to enhance and be responsible for business development and expansion through the development of an effective product portfolio, strong interpersonal relationships and service excellence.

Apply via email to jfedder1@hfhs.org or online at http://p.rfer.us/HENRYFORDlXqAJA

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